It doesn’t have to be this hard, does it?
There are two things I love doing: 1. storytelling 2. problem-solving. In this project I got to do both; telling the improbable story of the current process of camp registration and using a suite of skills and programs to create a much better solution to this stressful reality for parents; it's a jungle out there. We can change this for the better with the BKCAMP App. This is the story of how it came to be.
“I’d rather have root canal than sign up for camp.”
Despairing parent.
The calendar is marked with fun dates - birthdays, the 4th of July - and not so fun dates - April 15 and the potential stresses of the holidays at the year's end. For parents of camp aged kids in Brooklyn as New Year's Eve confetti collects on the floor stress levels spike as the messy Camp Registration race begins.
I took to the Playgrounds.
Went through the process for this challenge.
To help further understand how the user might expect information to be grouped I conducted multiple card sorting exercises. I then culled all the information into a Site Map, considered Feature Prioritization and created a Paper Prototype to test. All the steps. Let’s start with who the parents are. Who are they?
